Michael B. Fabros
Vancouver BC
604 417 5472
michaelfabros@gmail.com
linkedin.com/in/michael-fabros-8ab90637/
ABOUT ME
I am a Graphic Designer and a Photographer based in Vancouver BC. I have spent 10 years crafting digital content and marketing campaigns for companies in the Philippines, Vancouver & New York. I am adept with a wide range of digital media marketing skills, including Online Advertisements, Email Marketing Campaigns, Social Media Ads, Amazon Listing Graphics & Shopify.
WORK EXPERIENCE
May 2021 – Present
Hi Tech Service Group Ltd, Vancouver BC
Lead Graphic Designer and Marketing Manager
• Worked with the Company CEO & Managers to create a variety of graphics materials for the company’s email marketing campaigns & social media ads ( Facebook & Instagram )
• Maintain & manage the company’s e-commerce website thru Shopify. Added new products daily, creating new promos & maintaining branding consistency.
• Generate leads by designing landing pages, e-mailers, and digital ads.
• Design flyers, in-store displays & signages for all branches of the company.
Sep 2020 – Apr 2021
DFO Global Performance Commerce, Vancouver BC
E-commerce Graphic Designer
• Creating designed effective Listing Images, Lifestyle Images & Premium infographics for Amazon products to increase both conversion rates & sales.
• Designed Social Media ads for Facebook & Instagram to generate more sales & increase fan base.
• Designed Mailers — Seasonal campaigns, User-Generated Content, Customer Review, and other mailers -themes to increase traffic, conversion rates & sales.
• Create Desktop & mobile-friendly Check out pages for Various E-commerce sites to help enhance the step-by-step checkout process.
• Create Desktop & mobile-friendly Landing Pages for Various Products to convert visitors into leads.
• Create E-book Manual to simplify and enhance the overall learning experience for clients.
Feb 2017 – Oct 2020
jClub.com, New York NY
Lead Graphic Designer
• Worked with Creative Director, Content Director & VP of E-commerce to create a variety of graphics materials for the company’s email marketing campaigns & social media ads.
• Managed a team overseas to critique and review all design work to match with the
company’s creative guidelines.
• Created images for over 30 Product listing to go live on our site on daily basis.
• Designed social media content for Facebook, Instagram & promotional banners.
• Submit & managed daily & promotional mailer campaigns using Listrak.
Apr 2013 – Oct 2016
Choxi.com Inc, New York NY
Production Coordinator
• Spearheaded a team of international designers in creating graphic designs & production materials.
• Facilitated team meetings to discuss areas of success & improvement
• Oversees 150-200 products before it goes live to ensure all images met the company design standards.
• Collaborated with developer team to completely revamp & streamline backend tools.
• Coordinate with the company’s buyers in creating a clean & engaging design layout for vendors’ product images.
EDUCATION
June 2000 – August 2004
AMA Computer University, Philippines
Bachelor’s Degree in Graphic Design & Multimedia Arts